Consistently posting helpful daily or weekly tips keeps your audience coming back, and the tips aren’t too hard to come up with.
Consider these questions as a starting place: What is a little-known feature of your product or service? How can using your product add value to followers’ lives? What problems does your product or service solve and how?
Use those answers to come up with a tip that can fit into about 100 characters (incase you want to include a hashtag or to leave room for any commentary if anyone wants to add to a retweet). Since your tips are short, they’re digestible and easy to retweet.